Week 9 EOC: Three Great Mission Statements

Out of all the classes mission statements, I chose the following three students that I believed to have the best mission statements. Will Rowley, Javier Garcia, Rom Alon
Javier's Mission statement is clear and to the point. I think anyone can read the mission statement and clearly see who they are trying to get their product out to. It was simple, and many consumers appreciate simplicity.
Will's statement was extremely detailed. He tells you exactly what he is doing, what his goal is and how he will achieve it. He explained both oriented, and market-oriented definitions in his description, and not many other people described their mission statement quite like Will did.
Rom's mission statement worked very well with his quotes he chose to integrate. The flow of his statement matched perfectly with the quotes and he also gives the consumer a small insight on the roots of how his company is ran. People enjoy seeing companies that include everyones opinion, and I think Rom is definitely on the correct path with his mission statement. In the text, Armstrong and Kotler say, “A mission statement is a statement of the organization’s purpose—what it wants to accomplish in the larger environment. A clear mission statement acts as an “invisible hand” that guides people in the organization. “Kotler, Gary Armstrong and Philip. Marketing: An Introduction for Education Management Corporation. 10. According to the text, I believe that the three students listed above demonstrate exactly what a strong business mission statement should be.